Browsing articles tagged with " Customer Care"

What are the key success factors for the implementation of a CRM system?



The key factor EVERYONE! forgets (especially the sales people you’re going to have in the door after asking this question) is the one that has solved all my CRM problems in the past.

That being said…
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If you have a blog (hosted on typepad for example) and have the blog feeding into your web-site w/i a frame, does google & other web-sites count the blog as your web-site content?

a clear yes and no ;)  
If you have hosted blog solution google and co will not count the content as something that belongs to your website. YET! the content you submit there will be ranked higher because the blogs you write on will usually have a kick a** pagerank which – if you place links back to your website – you/your website will benefit from. 
That being said: using a blog inside your website is interesting also. Reason being, that you provide your thoughts and insights on your corporate ID, etc. NOTE:! If you pull your feed into your website do not do it with frames because SEs will not index the content properly. Instead, use script to import the RSS feed, reformat it to fit your websites layout and then have it displayed there. 

Enterprise 2.0 – Community V/S Control?

Jun 24, 2008   //   by Lars Hilse   //   Enterprise On The Web, Questions others have asked  //  View Comments

no, I don’t. A lot of enterprises don’t see the value of mass collaboration and which benefits it brings along. And if they do, they deploy a platform but do not encourage their employees to use it adequatly. 
Now, I know that the hardest task in implementing an E 2.0 solution inside an organization is to get the people to contribute but there are simple measures I have worked out to do so. And the whole organization profits from these because of the high amount of information flow taking place. 

Customer Relationship Management systems are NOT new!

Apr 7, 2008   //   by Lars Hilse   //   Customer Care  //  View Comments

Yes, CRMs can raise the value of your company… As basically every effort to gain and maintain data does.

So HOW does a CRM raise your business’ value?

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