Browsing articles tagged with " agency client communication"

Do clients actually read HTML or hard copy newsletters? What is their preferred method of agency/client communications for updates etc?

Jul 17, 2008   //   by Lars Hilse   //   Enterprise On The Web, Public Relations, Questions others have asked  //  View Comments

No, they hardly do. The problem is that everyone gets so many newsletters a day, that it’s hell of a job just reading the important ones. And if they just happen to be more sophisticated than just reading text and associated downloading large graphics etc., 99,9% land in my trashcan.

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